Brittany Mahomes Steals the Spotlight in Adidas Commercial Featuring Patrick Mahomes and Lionel Messi
When Adidas rolled out its latest “You Got This” campaign, all eyes were expected to be on two of the greatest athletes in the world — NFL superstar Patrick Mahomes and soccer legend Lionel Messi. The ad, built around the idea of inner strength and shared support, features the two champions in a side-by-side treadmill showdown. But what caught viewers off guard was who quietly stole the show: Brittany Mahomes and Antonela Roccuzzo, the wives of the sports icons.
In a campaign designed to celebrate grit, drive, and belief, the emotional undertones delivered by Brittany and Antonela surprised many — and in doing so, they became the unlikely stars of the commercial.
A Battle of Legends — and a Gentle Push
The commercial opens in a minimalist gym, with Mahomes and Messi preparing for a grueling treadmill challenge. They silently glance at each other before ramping up the intensity. What follows is a visual metaphor for the competitive fire that burns in elite athletes — a wordless exchange of rivalry, persistence, and power.
But just before the sprint begins, viewers see Brittany Mahomes and Antonela Roccuzzo calmly offering support to their partners. Brittany leans in and says to Patrick, “Almost done,” in a soft, encouraging voice — a simple phrase, but one that underscores the emotional backbone of the ad.
In just a few seconds, Brittany delivers a reminder: behind every driven athlete is someone providing quiet motivation when it matters most.
A Scene That Surprised Everyone
Despite the athletic excellence of Messi and Mahomes, many fans and outlets agreed: the wives unexpectedly stole the spotlight. As Athlon Sports put it, Brittany and Antonela “upstaged” their famous husbands — not through action or flashy performance, but through presence.
Their calm, grounded demeanor stood in contrast to the high-octane athleticism of the scene. In doing so, they embodied the campaign’s message: “We all need someone to make us believe.” It’s a message that resonated far beyond sports, touching on relationships, emotional support, and the people who see potential in us even when we’re unsure.
Authenticity Over Hype
Part of the impact comes from how natural Brittany and Antonela appeared. They weren’t acting — they were being themselves: partners, supporters, believers. Fans on social media picked up on this, with many commenting on how genuine their brief appearances felt.
“Brittany’s presence was powerful without saying much at all,” one commenter wrote on Twitter. “That one line hit harder than any scripted speech.”
Others joked that the ad looked so polished it “could’ve been AI-generated,” yet what anchored the video in reality was that authentic human connection shown between couples.
Patrick and Messi Speak on the Campaign
In a press release accompanying the launch, both Mahomes and Messi reflected on the importance of support in their lives.
“Nobody succeeds alone,” Mahomes said. “You need people who believe in you and who challenge you to be better. That’s what this campaign is about — and it’s what Brittany is for me every single day.”
Messi echoed the sentiment: “The support from fans around the world is more than words. It’s what gives me the strength to keep going.”
Redefining What It Means to Be Strong
Traditionally, athletic ads focus on power, dominance, and pushing through limits. Adidas takes a different route here — highlighting how emotional support can be just as vital as physical strength.
Brittany and Antonela represent that shift: the quiet heroes behind the global icons, reminding the world that strength is often found in connection, in love, and in the small moments when someone whispers, “You got this.”
A New Era of Sports Storytelling
The ad is now airing globally across digital platforms, and fan reactions suggest Adidas has struck a chord. Rather than just showcasing elite athleticism, the brand is telling a broader story — one where women, often in the background, are central to the narrative of success.
And in this story, Brittany Mahomes doesn’t just appear — she shines.
